I dare to take the step forward and move a little towards Spring/Summer 2015 with this article that will be covering the first campaigns, look books and videos for the upcoming season!
Who says we are not yet allowed to start dreaming about those breezy dresses or gorgeous hats that we all love wearing in the summer!? No one does! Spring/Summer 2015 catwalks have been all seen repeatedly by now and bit by bit the fashion world works around these amazing collections! Editorials, look books, ad campaigns, videos and everything related is slowly leaking to the magazine pages and online!
I, as a fashion photography student adore the ad campaigns – the narrative is always so deeply thought through, taking into consideration every bit of characteristic aspect that the brand stands for! Art work of such calibre, if done well, is absolutely magnificent to see!
Here is an Estilo-Tendances careful selection of 10 best fashion ad campaigns for Spring/Summer 2015!
#1 Chanel
Cruise 2014/15 Campaign Shoot for Chanel!
Cruise 2014/15 Campaign Shoot for Chanel!
Chanel No 5 Short Film with Gisele Bündchen!
Cruise 2014/15 Ad Campaign Shoot for Chanel was shot by Karl Lagerfeld! Models for this shoot were Joan Smalls and Hudson Kroenig! Collection is available in stores this November!
Found on chanel-news.chanel.com (shot by Karl Lagerfeld)
Chanel No 5 Short Film was shot following the previous, but longer version with Nicole Kidman! This shorter version was looking to tell the same story, but with a modern touch, featuring Gisele Bündchen! Director Baz Luhrmann says: “A modern woman who knows what she wants and is free to make her own decisions.” This is why the song behind the film was chosen to be Lo-Fang’s “The One That I Want”.
#2 DKNY
DKNY Resort 2015 Ad Campaign!
DKNY Resort 2015 Ad Campaign!
DKNY Resort 2015 Ad Campaign!
DKNY Resort 2015 Ad Campaign shoot featuring Cara Delevigne alongside Chelsea Leyland, Vashtie and Brandee Brown! The campaign was photographed by Christian MacDonald in Brooklyn! The shots show the four styled in the colours of the season which include metallics, pink, navy, and black and white.
Found on fashiongonerogue.com (DKNY)
SEE ALSO: THE 2013 DECEMBER EDITORIAL: VOGUE US
#3 Michael Kors
Michael Kors Ad Campaign for Resort 2015 Collection!
Michael Kors Ad Campaign for Resort 2015 Collection!
Michael Kors backstage video for Resort 2015 Collection!
Michael Kors strikes again with his brilliance – his Resort 2015 Collection is, as he says himself in the video ‘about romantic Tomboys – so sexy, so feminine, still at the same time sporty!’ This is exactly what comes through the collection and is amazingly captured for the ad campaign shot by Mario Testino! Models for the shoot were Estonian beauty Karmen Pedaru and always charming Benjamin Eidem!
Found on destionationkors.michaelkors.com (shot by Mario Testino)
#4 Jimmy Choo
Jimmy Choo Cruise 2015 Ad Campaign!
Jimmy Choo Cruise 2015 Ad Campaign!
Jimmy Choo Cruise 2015 Ad Campaign!
Jimmy Choo Cruise 2015 Ad Campaign featuring Ondria Hardin, who reflects in the background as well as the city skyline! The American model poses for Mat Collishaw in the pre-season styles including sexy heels and glittering bags!
Found on fashiongonerogue.com (Jimmy Choo)
#5 Bottega Veneta
Bottega Veneta Resort 2015 Ad Campaign!
Bottega Veneta Resort 2015 Ad Campaign!
Bottega Veneta Ad Campaign for their Resort 2015 Collection was shot by Ryan McGinley as part of his Art of Collaboration initiative! The location was beautiful The New York Botanical Garden, where to capture those gorgeous flower and cherry tree blossoms that reflect perfectly the collection! The star of the campaign for Bottega Veneta Resort 2015 Collection was Tilda Lindstam, whose beauty can be admired from the magazines and billboards this November!
Found on fashiongonerogue.com (Bottega Veneta)
SEE ALSO: NEW YORK FASHION WEEK DIARIES SS15
#6 GUESS
GUESS Jeans Holiday Ad Campaign!
GUESS Jeans Holiday Ad Campaign!
GUESS Jeans Holiday Ad Campaign!
We all know, it’s the holiday season! But guess who thought of it before anyone else? GUESS did and came recently out with their bold, sexy and vibrant ad campaign for Jeans Holiday 2015! The photos were taken by Chinese photographer Chen Man and styled by Satoshi Hirota in the Mount Fuji and fields of Tokyo! The campaign stars beautiful GUESS Girls Megan Williams and Kamay Ngaia!
Found on ftape.com (shot by Chen Man)
#7 Karen Walker
Karen Walker 10 Year Anniversary Campaign “Celebrate”!
Karen Walker 10 Year Anniversary Campaign “Celebrate”!
Oh, those magnificent shades by Karen Walker! Now those designs have been around for a whole decade and Karen Walker is having an ad campaign called “Celebrate”! Alongside the ads that are photographed by Derek Kettela in NYC, the campaigns feature limited-edition all-gold frames in all the different styles she has released every year for the past 10 years!
Found on hollywoodreporter.com (Bradbury Lewis)
#8 YolanChris
YolanCris 10 Years of Haute Couture Ad Campaign 2015!
YolanCris 10 Years of Haute Couture Ad Campaign 2015!
Karen Walker is celebrating their 10 years as well as is YolanCris! The brand is celebrating their anniversary with boho, chic style brides ad campaign! Shot by Joan Duran and featuring beautiful Maria Castro!
Found on yolancris.com
#9 Dior
Miss Dior – Jennifer Lawrence!
Miss Dior – Jennifer Lawrence!
Miss Dior – Jennifer Lawrence!
Dior is always striking the fashion world with ultimate feminine campaigns! ‘Blooming Bouquet’ was beautifully blossoming, ‘Cherie’ looking for inspiration from a sincere animation “Up”, whereas 2015 brings out the sophisticated and classy Miss Dior!
Found on maxitendance.com (shot by Patrick Demarchelier)
#10 Loewe
Loewe S/S 2015 Campaign!
Loewe S/S 2015 Campaign!
Loewe S/S 2015 Campaign!
Steven Meisel shoots Julia Nobis for Loewe S/S 2015 Campaign! J. W. Anderson says:
Boredom is the biggest problem in fashion.
and pulls the viewer into a poetic and minimalistic dream to mark his Loewe womenswear debut on a side of the menswear one on the two first images!
Found on dazeddigital.com (shot by Steven Meisel)
IF YOU LIKED THIS ARTICLE, YOU WILL LOVE: GREATEST FASHION EDITORIALS OF 2000-2005
Did this article give you a good introduction of what is the Spring/Summer 2015 season bringing?
Comment below to leave feedback!
Feature photo: pexels.com